Case Study
£795k raised after launching with Automancers
How we helped adeus build a secure digital will platform that won Innovate UK funding and closed a pre-seed round.
£500k
Innovate UK Smart Grant
£295k
Pre-seed funding
~3%
Grant success rate
The Challenge
When the founders of adeus started the company, they had a clear vision: create a simple, secure digital will and legacy planning app that would help people protect what matters most.
But turning this vision into reality required technical expertise they didn't have in-house. They needed a partner who understood both the technical requirements and the regulatory landscape of building in legaltech.
- •Build a compelling MVP to attract initial funding
- •Create an intuitive yet secure will creation and digital vault
- •Stand up to investor and regulator scrutiny
The Solution
Automancers worked hand-in-hand with adeus' founders to develop a legacy planning platform that combined security with simplicity.
- Secure Digital Vault
End-to-end encrypted storage for sensitive documents and wishes - Intuitive Legacy Planning
User-friendly interface making complex planning accessible - AI-Powered Guidance
Smart assistance for will creation and asset management
Our legally trained project lead ensured the product was scoped with regulators, investors, and enterprise buyers in mind from day one.
The Results
The collaboration delivered outcomes that exceeded expectations.
- •User Validation
Pilot users provided enthusiastic feedback, confirming market fit - •Investor Confidence
Raised £295,000 in pre-seed funding after MVP launch - •Government Backing
Awarded £500,000 Innovate UK Smart Grant (~3% success rate)
Automancers' technical documentation was instrumental in securing the government grant endorsement.
“The Automancers team have become an extension to our team. We're working with the same team members since day one of the engagement, and their insight, advice, and recommendations have been critical to getting us to public launch on time and on budget.”
Mark Hedley, Co-founder, adeus
Building something where privacy, regulation, or trust matters?
Let's talk about whether we're the right partner for it.